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The ECDA Blog
You can find and access all of our published articles by using the search bar. Just enter a keyword, title, or topic to explore our full collection of content.


Takeaways from M+R's Benchmarks Study 2026
Each year, the M+R Benchmarks Study explores 180+ nonprofit digital programs to identify key trends in fundraising, email, social media, web traffic, and more. Although the data is US-based, it remains highly relevant for progressives in Europe tracking different issues and organizational areas. These trends help us identify what is working across the field, spot new developments, and understand what ‘normal’ numbers look like.
Holly Dawson
May 194 min read


“Money can be like this, too” – An ode to fundraising
Money can sometimes seem abstract and difficult to grasp – an unavoidable force shaping everyday life but one we rarely stop to question. For Lili Mayer, an unexpected path into fundraising led to deeper reflection: what once seemed purely transactional revealed itself as something more human, and even a way of expressing trust, appreciation, and shared values.
Lili Mayer
Apr 234 min read


Seven practical ways to use AI and automation in your digital fundraising program
For digital organizers, AI and automation hold real potential to make fundraising drives more manageable and effective. Jordan Harp is a digital expert and the founder of Shift Cooperative. He sets out seven areas where these tools can boost your fundraising campaign and communication, whether you’re new to the AI and automation game or just want to be sure you’re getting the most out of them.
Jordan Harp
Mar 105 min read


"We're building the plane as we fly it" — Interview with Aiski Ryökäs
Today, women's rights issues are often dismissed as less important than other issues dominating the news and public attention. In the meantime, abortion rights are under attack, femicides are on the rise and misogynist hate speech flourishes online. But Feminist organizers and activists won't be kept down — across the world, campaigns are pushing people to stand up for gender justice.
European Center for Digital Action
Oct 8, 20256 min read


How Europe’s ad ban will build better campaigns
Meta and Google are pulling political advertising from the European Union. New transparency rules will soon make targeted political ads nearly impossible. For many campaigns, this feels like a crisis. It's actually the best opportunity European democracy has had in years.
Patrick Frank
Sep 1, 20254 min read


Small but mighty—How donations turbo-charged Možemo’s campaign in Zagreb
After winning big in 2021, Croatia’s progressive movement Možemo! managed to mobilise broad support once again at last month’s local elections in Zagreb, with voters returning them to the municipal government and re-electing Tomislav Tomašević as mayor. A major achievement of their campaign was becoming the party with the most small donors, underscoring their grassroots strength.
beawhite
Jul 14, 20256 min read


It’s Not About the Money—It’s About the People
It’s Not About the Money—It’s About the People
Liza Baranyai
Apr 10, 20253 min read


A 'Crisitunity'
The sudden halt of USAID funding is undeniably devastating, but it also forces a reckoning with long-term dependencies and power structures
Liza Baranyai
Feb 12, 20256 min read


The Political Tech Space in Europe: Challenges and Opportunities
I recently joined over 550 people at the inaugural Political Tech Summit in my home city of Berlin
Jordan Harp
Feb 6, 20255 min read


Understanding donor motivations: The key to effective fundraising
Donors are often perceived as extraordinary beings with deep pockets, but they are just ordinary people like you and me.
Liza Baranyai
Jun 10, 20243 min read
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