Overview
The ‘Introduction to Digital Organizing’ is a 4 week online course covering the foundations of digital organizing. Participants will develop foundational competencies in digital organizing including digital organizing concepts, email campaigning, small donor fundraising and data analytics applicable for digital campaigns. They will also have the opportunity to build relationships with other organizers working around Europe from Belfast to Belgrade.
The program is tailored for staff or volunteers at political parties and advocacy groups who are running, or planning to run, people-powered campaigns using digital tools.
Dates & structure
The course begins on Wednesday 18th November and runs for 4 consecutive weeks, finishing on Wednesday 9 December.
Each week includes:
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One 120 minute training & workshop every Wednesday at 14:30-16:30 CET, via Zoom with our experts.
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Weekly readings.
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Weekly practical activities.
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Online discussions.
What you will learn
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Foundational concepts for effective digital organizing.
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Practical frameworks and skills to build, engage & mobilize your supporter base.
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How small-donor fundraising works and how to connect with supporters.
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How to collect, track, and use data to run smarter digital campaigns.
Cost
Cost for participation is €100.00 per person (VAT not included). An invoice will be sent soon after registration and payment must be made before the first session takes place.
We have 5 scholarships available. If you want to apply for a scholarship please complete this form.
Trainers
Lorenzo Azzolini
Lorenzo Azzolini is a digital mobilization expert with extensive leadership experience in political parties and NGOs. A former regional organizer for Sinistra Ecologia Libertà and Co-Founder of Genova Che Osa, he has led campaigns against speculation and government corruption, as well as initiatives advocating for young workers' rights.