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The ECDA Blog
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The Marshall Ganz playbook for progressive change
Marshall Ganz is a prominent American scholar, writer, and activist best known for his work in community organizing, leadership, and civic engagement. He has played a key role in shaping the field of grassroots organizing and has significantly influenced modern social movements and political campaigns. In this post, European Center for Digital Action’s Co-Director, Viktor Mák discusses his latest book, ‘People, Power, Change’. He outlines the main concepts set out by Ganz.
Viktor Mak
Aug 28, 20256 min read


Trumpism has become toxic in Europe—and progressives must seize the moment
The MAGA bandwagon is becoming an increasingly rough ride for European far-right leaders. New research suggests Trump's influence on populist movements is showing signs of unraveling. In this post, ECDA Co-director Viktor Mák explores the shifting landscape, the challenges for European progressives, and the urgent need for a bold, results-focused and values-driven response.
Viktor Mak
Jul 28, 20254 min read


People, power and pages: ECDA's summer reading recommendations
Whether or not you’ll be lounging by the beach this summer—it’s the ideal time to catch up on your reading or discover something new. If you’re in need of some inspiration, we’ve got you covered. ECDA team members shared their recommended reads, and we’ve collected them in the list below. Spanning politics, democracy, technology and many other areas from a wide range of approaches and imaginative angles—there’s something here for everyone!
European Center for Digital Action
Jul 25, 20255 min read


Small but mighty—How donations turbo-charged Možemo’s campaign in Zagreb
After winning big in 2021, Croatia’s progressive movement Možemo! managed to mobilise broad support once again at last month’s local elections in Zagreb, with voters returning them to the municipal government and re-electing Tomislav Tomašević as mayor. A major achievement of their campaign was becoming the party with the most small donors, underscoring their grassroots strength.
beawhite
Jul 14, 20256 min read


Digital power: The winning formula behind Zohran Mamdani’s victory
In a political upset that resonates far beyond New York City's borders, Zohran Mamdani's stunning victory over veteran politician Andrew Cuomo in the Democratic primary for New York City Mayor has delivered a powerful lesson in progressive digital campaigning.
Philippe Bossin
Jul 4, 20253 min read


Posting the protest: Lessons from students in Serbia
When a government controls the public debate and media narratives to cover up systemic corruption, does a spontaneous uprising of young students stand a chance?
Luka Bozovic is an MA student of Political Communications at Goldsmiths, University of London, and a political consultant. In this post, he looks at how Serbian students challenged the ruling party over its authoritarianism by adopting a daring and innovative approach to their public communications—and what happen
Luka Bozovic
Jun 29, 20255 min read
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