Overview
ECDA’s TikTok intensive training is a three-day fully online program designed to equip you with everything you need to create, produce, and manage a political TikTok account.
Participants will learn how to understand and track the TikTok algorithm, build a dynamic and effective content strategy, craft political messages for short-form video, video production and more.
Who is this training for
This training is designed for progressive practitioners who already manage and/or create content for TikTok accounts within political parties, advocacy NGOs, trade unions, or progressive media outlets.
What you will learn
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Understand why TikTok matters, how the algorithm works and how to make it work for your cause.
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How to craft political messages for short-form video that engage and persuade.
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How to build an effective and diverse content strategy, spotting trends and opportunities.
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Backstage know-how: production, scheduling, community management.
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Best practices to manage risks, crisis management and rapid response.
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How to measure success, track analytics, and refine your strategy.
Our TikTok experts
Philippe Bossin, Senior digital strategist at ECDA
Philippe helps political parties in Europe utilize digital platforms and communications to win campaigns and elections. He has extensive experience in Belgian politics, including roles with former Deputy Prime Minister Petra De Sutter where he led the content creation team of the politician’s viral TikTok account and the Flemish Green Party, Groen.
Dates & structure
10-12 February, 2026
10:00-13:00 CET
The training will be delivered over three days. Each day participants will attend a 3 hour workshop and will have a small task to complete in the afternoon. It is recommended that participants do not have heavy work requirements during the three days.
Cost
Cost for participation is €200.00 per person (VAT not included). An invoice will be sent upon registration and payment must be made before the first session takes place.
Please contact Holly for team registrations at holly.dawson@centerfordigitalaction.eu.
If you have 3 or more staff, please inquire about a personalized training.